A refreshing brand has just joined the Jules B list: HOFF. The Spanish footwear brand isn’t entirely new here, as you may have spotted it already in the menswear section. However, this is the first time stocking HOFF for women, so it’s a pretty exciting season as we welcome these bold and playful shoes to the collection.
HOFF is the cool footwear brand that encourages people to discover their creative spark. Using colour, texture and pattern, it promotes self-expression and celebrates artistry via its designs. At the same time, HOFF prioritises comfort and versatility.
We’re excited to welcome six trainer styles from three of the brand’s most popular collections. There’s the Bangkok, the Cabo San Lucas and the Santa Barbara from the City collection, the Eyre and Mungo from the Tribe collection, and the Metro collection’s Gare Du Nord. In addition, you will soon be able to shop the Island sandals in three styles and colourways.
“After a positive reaction to the introduction of HOFF menswear, we’ve introduced ladieswear for SS24. The HOFF designs are colourful, comfortable, and if you’re after staple pieces they are a great way to brighten up your summer wardrobe,” says Lizzie Hazelgrave, Buying and Merchandising Assistant.