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V Festival Fashion Insider

The art of festival fashion is a coveted science: attempted by many, nailed by some and failed by a fair few. We admit, it is difficult to know what direction to go in: practical and safe? Boho chic? On-trend? Here at Jules B we’ve got you covered in the realms of all three, and have put together a succinct little style bible to inspire your festival ensembles wherever you choose to pitch your tent this season!

Celebrating all things pop culture (think chart music, reality stars, floral hair accessories, crop tops and a lot of lace) V Festival is a celebrity hot-spot located in the Chelmsford, Essex area; attracting a vast tribe of fashion-conscious individuals seeing off the summer in a haze of pop music, glow paint and cider served in plastic cups. Some looks never go out of fashion and are sure-fire hits for every year: the reigning kings of mud-friendly footwear a.k.a. Hunter wellington boots, quilted Barbour jackets, floral crowns & trusty denim cut-off shorts. You cannot go wrong with these festival fashion staples, whichever event you choose to attend – a pair of statement sunglasses never go amiss either, in both the practical and the style stakes. We’ve taken a look back at what 2014’s VIP style game had to offer – beware: may cause serious hair envy (how did they keep it so perfect?!)

Taking inspiration from the flawlessly styled masses that graced the best-dressed lists, we’ve created our very own festival look which you can shop exclusively on Jules B from today: think effortless boho chic set in a premium designer palette.

Indisputably festival-appropriate, the breezy Isabel Marant skirt is crafted with designer flair whilst embodying delicate femininity in that draped hem – perfect for the I’m-in-a-field-but-still-want-to-look-chic aesthetic. Set in a timeless black colour palette which goes with basically any other colour and (bonus) will hide a whole host of mud stains and drink spills that you’re sure to accumulate over the weekend. Plus – effortlessly complements a leather biker jacket…

The cornerstone of every fashion-forward ladies wardrobe: the leather jacket. Styling up everything from skinny jeans to chiffon skirts, the leather jacket injects an instant hit of feminine attitude regardless of the season or occasion.

A must-have essential garnished with definitive designer style, the super-soft jersey tee from quirky Parisian label Kenzo is a requisite to laid-back luxury. A mainstay in festival fashion, the logo/slogan t-shirt is a simple way to fuse comfort and the built-in style of the label which will attract many envious eyes.

No outfit is complete without statement accessories. With the power to make or break an outfit, making the right choice is key. Luckily, this is made easy with our fantastic range of eclectic and, of course, premium accessories. Channelling practicality within style isn’t easy however we’re here to help you strike just the right balance.

The black bootie: a perfect addition to chiffon skirting to add a dash of attitude and essential durable comfort for standing on your feet all day, dancing and walking to-and-from the stage to the bar (warning: may need to be replaced by a mudproof pair of Hunters last minute). Complemented effortlessly by a lamb leather backpack set for carrying your essentials all day long in the exquisite style of iconic brand Alexander Wang, which serve the dual purpose of either matching your leather jacket or carrying it – weather dependant (of course). A medley of soft silhouettes, this look will be impeccably offset by the iconic sunglasses from contemporary trendsetters Le Specs. Geometrically shaped, the shades offer both indisputably chic style and protection from the (possibly existent, possibly not) sun in a surprisingly affordable package.

Outfit: sorted. Now all you have to do is get there and most importantly – enjoy!

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