Nothing screams brand success more than a big designer collaboration. High-street pioneers H&M recently announced yet another collaboration with the holy-grail of fashion designers, Balmain. Meanwhile Mary Katrantzou has collaborated with leading sportswear brand, Adidas, and Temperley London have produced a collection for luxury outerwear company, Barbour, to name a few.
The most recent collab’ hitting the headlines comes courtesy of Dutch fashion designer, Iris Van Herpen with a focus on texture, pattern and use of abstract materials, footwear designers at United Nude were unsurprisingly eager to gain partnership. United Nude shot to fame in 2003 when architect-come-designer Rem D. Koolhaas found Galahad Clark (the seventh generation of the great British shoe-brand Clark’s!)… a sure recipe for footwear success. Leaders in architectural footwear, the brand are today synonymous with their iconic Mobius heel and have offices in London and Guangzhou, which are clearly both culturally influential in the designers work.
The label pride themselves on reinventing and reworking traditional footwear and they do it well. Their minimalist colour palette is counterbalanced with their extreme heel formations. Help from the Haute Couture designers at Van Herpen has truely taken the work at United Nude to the next level and in fact, the news of another collaboration will celebrate the 9th collection from this duo. Architectural and innovative is sure one way to describe the output of this strong alliance, but meanwhile we’re just trying to get our heads around how the you walk in these works of art…
If you’re a fan of UN’s work (perhaps the un-collaborative stuff, for safety purposes(!), as seen below) then you’ll soon be able to shop their Autumn/Winter ’15 collection online at Jules B.