The Brit Awards has never really been about showcasing our nation’s outstanding musical talents, more as a shop window for money grabbing labels to promote their acts, and of course for the deluded B-list celebrities that hand the awards out to think of themselves as important, even if it’s only for one night, bless ’em. The 2013 awards definitely didn’t buck the trend, it was a triumph for the sober professionalism that seems to be at the forefront of our once eccentric and edgy music scene.
Award winners included Adele’s Bond theme ‘Skyfall’ for best single, even though Adele couldn’t be bothered to attend, she gave a quick speech via satellite link-up, fortunately for the organisers she managed to finish her sentence before host James Corden swiftly moved on. The song itself was a decent Bond theme, but that’s all it was, a song written for a Bond film.
The ‘sensible awards’ continued in a similar vain, crowning Ben Howard ‘Best Breakthrough Act’ & ‘Best Male Solo Artist’, Mumford & Sons as ‘Best British Group’, whilst Emeli Sandé scooped ‘Best Female Solo Artist’ & ‘British Album of the Year’. When was it acceptable for youngsters to listen to music that their parents accepted?
Anyhow, to be fair to the winners, there wasn’t much competition. Possibly Plan B & Alt-J would’ve been more deserving of album of the year, but they had no chance for an award that is voted by… erm? Who is it voted by?? Possibly a case of “I’ll scratch your back, if you scratch mine”? Cynics will say yes, but if all awards were down to a public vote, then we’d probably have the likes of Olly Murs winning everything. I haven’t even mentioned One Direction yet.
On the plus side, an American band called The Black Keys have finally gained some industry recognition after years of numerous album releases, scooping the prize for ‘Best International Group’. Unfortunately, the presentation of the award was given a somewhat ironic slip-up, as Dave Grohl uttered the words “Long live rock ‘n’ roll”, whilst stood behind a Mastercard branded podium.
The final nail in the coffin, came in the form of those little scamps One Direction.
I personally have no qualms with the members of One Direction, they’re young lads, living a life of luxury and getting all the fame, and not to mention the girls that any 18 year old man would dream of! But the master of musical pollution Mr. Simon Cowell has once again outdone himself.
I can only offer my deepest sympathy to the members of Blondie and The Undertones, not to mention the late John Peel, who must have turned in his grave after his favourite song ‘Teenage Kicks’ was absolutely brutalised during a ‘mash-up’ that included Blondie’s ‘One Way or Another’. What was even more extraordinarily sickening was the group picking up the award for ‘Global Success’. Please bear in mind that there were no other nominees for the award, and that the award itself was specially created for One Direction‘s recent commercial success in the US.
It’s probably best to keep a tongue-in-cheek view on the Brit Awards, one can get themselves in a right fluster worrying about where the next punk-esque movement will come from, so I’m going to end on a quote from one that missed out – Mr. Jake Bugg spoke to the Sun newspaper, and had this to say about being up for ‘Best British Breakthrough Act’;
“If I’ve got nowt to do I might swing by. I’ve got one day off from the tour. I don’t know yet – I might go. I might just skip the do and head to the afterparty. I’ll wake up on Wednesday morning and just see how I feel…I expect Rita Ora to win, but good luck to all of them…. It’s great, but I don’t really need an award to inspire me to keep writing music and playing my songs”. – Well said Jake.
Anyway, more importantly, here’s what they wore!
Lana Del Ray wearing ChanelGemma Arterton wearing Jonathan SaundersRita Ora wearing Ulyana SergeenkoTaylor Swift wearing Elie SaabJessie J wearing VersaceAlexa Chung wearing ValentinoJustin Timberlake wearing Tom FordOne Direction wearing Alexander McQueen, Burberry & Topman