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Spanx

American label Spanx has quite literally transformed derrières from across the globe since it's hugely successful launch in 2001. It started out as a simple DIY project with cutting off the feet of a pair of control tights by designer Sara Blakely, and lead to shapewear frenzy devoted to reducing VPL and smoothing down your thighs, hips, bottom and stomach. Ditch the diet and discover your new secret to looking good with Jules B's range of Spanx control underwear and hosiery.