Missoni was first launched in 1953 by married couple Tai and Rosita Missoni. It still remains a family run brand with their three children all having roles, in particular their daughter Angela who is Creative Director. The philosophy of the brand is that;
'A piece of clothing should be like a work of art. It should not be bought for a special occasion or because it's in fashion, but because a woman likes it and feels she could wear it forever.í
It is this 'art work' mentality that has driven Missoni in its innovative use of patterns and knits to create a now unmistakable signature design. Striking colours, patterns and only the finest of materials is what has kept Missoni at the forefront of the fashion industry for over fifty years.
Browse & buy M Missoni clothing online today...